Forest for the Trees Sometimes we don’t see things that are right in front of us. Sometimes the most obvious is overlooked because we see it all the time. And the answer that we seek has been there all along. In this issue we focus on those things that we all know, but oftentimes fail to recognize. In his Perspectives article “What Facilities Want,” Dave Patrone takes an excellent look at event hosting from a facility’s perspective and delineates exactly what venues need from organizers to better ensure a successful event. In the Sports Landscape feature, Amy Henderson highlights a very obvious, but often overlooked venue option – college facilities. In her article, Amy showcases several college facilities and their championship-caliber venues, while Juli Anne Patty explains, in succinct fashion, just what the Americans with Disabilities Act (Clipboard: “Understanding ADA”) is through an interview with Jason Clement of The Sports Facilities Advisory. We also take an in depth look at successful events in the worlds of Equestrian, Cycling and Lacrosse as well as examine the latest advancements in technology for event management. Continuing with the theme of stating the obvious, I would like to take this opportunity to dispel some misperceptions and myths regarding the recent oil spill in the Gulf of Mexico. In an effort to “keep the public informed” the national press has inundated us with images and scenes of this disaster. And while there is no doubt that this is a huge disaster, our friends on the Gulf want to remind us that they are still open for business. Their facilities are still open. Their restaurants are still open. Their water parks, amusement parks, pools, golf courses and hotels are still open (and at press time their beaches were still open). From a sports perspective, the offerings of the Gulf Coast are still quite attractive for event organizers. Family “sportcations” are a perfect fit for this region, as they already have the amenities in place (see above) and the experience in hosting all sizes of events. Unfortunately, some people have the erroneous belief that everything is shut down and that the Gulf region is similar to the Alaskan oil spill. Yes, oil has started to reach some of the beaches, but at press time, BP had begun purchasing beach cleaning machines. Many lodging partners of the various Gulf Coast associations are offering guarantees, incentives, and unique cancellation policies geared towards earning your trust and minimizing your risk. Sometimes we fail to see the obvious when it is right in front of our eyes. The Gulf Coast is open and their sports facilities and amenities are still excellent choices for your next event. If you were considering the Gulf for your next event – take a second look. You might be surprised at what you find.
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